Pharmaceutical events, congresses, medical events, exhibitions and symposiums

The use of technology and digital at pharma events can help to provide memorable experiences for attendees and help brands achieve their objectives. Check in apps, signage and ambience are just the beginning of interaction and immersion opportunities. At Pulse, we can create kiosks and gamification elements to promote and reward engagement, and configure MultiTaction® displays to give multiple users simultaneous access to content and the means to collaborate and participate together.

Gesture controlled Multitouch, multimedia surfaces can display many layers of content, such as photorealistic 3D animations, live action videos, 360 videos, photos, slideshows, text, infographics, audio, social media feeds, quizzes, games and competitions.

Augmented reality (AR) offers a new way of engaging people in events and conferences. Our AR games allow users to interact with characters and objects laid on in real world scenarios; leveraging the built- in capabilities of the mobile devices they already carry. We also create custom VR solutions for the top headsets such as Oculus, HTC Vive and Windows Mixed Reality, and offer state-of-the-art game development through platforms such as Unity and Unreal Engine.

With hygiene becoming an increasingly important factor and one that can help shape and determine users behaviour, we have developed solutions that take those concerns into account. Our recent WebAR campaigns offer opportunities to engage users at events whilst not risking contamination. The engaging experience is hosted on the users device with a ‘no-touch’ approach to the entire experience.

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