Heartbeat™ Prototyping, powered by PULSE, is a revolutionary prototyping service tailored for brand teams creating CLM content. It allows you to bring early-stage campaign concepts to life through fully functional eDetails, designed to work seamlessly on all popular CLM and CRM platforms, including iPads, Android, and Surface devices. Whether for campaign planning, review sessions, or scientific communication, Heartbeat™ CLM Prototyping delivers a complete working prototype —ready for testing, feedback, and refinement.
Why Prototyping Matters
Unlock the power of early prototyping enabling your teams to:
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Maximise agency creativity
Early iterations encourage collaboration, allowing agency teams to refine ideas and produce their best CLM work.
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Test content with HCPs
Validate your messaging with healthcare professionals (HCPs) before full-scale production and development, ensuring it resonates effectively across global markets.
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Enhance team alignment
Share CLM prototypes with local sales and marketing teams for feedback, training, and customer role-play scenarios, fostering collaboration and improving campaign adoption and success.
Key Benefits of Heartbeat™ Prototyping
Fast and cost-effective
Test and trial CLM content without committing to full production costs.
Real-world feedback
Evaluate usability and impact by engaging real users during the conceptual phase.
Global market readiness
Streamline localisation by enabling in-market teams to preview, adapt, and train with the prototype.
Seamless multichannel deployment
Prototypes run on PULSE-powered apps for iOS, Android, and Surface devices, working in the same way as your regular CRM platform.
Use Cases
Heartbeat™™: Flexible Service Options
Heartbeat™ prototype offers two convenient approaches to fit your needs:
Self-Service
Take full control of the prototyping process.
Service-led
Let our expert teams handle the production for you.
Heartbeat™ CLM prototyping is an affordable solution to de-risk your CLM content and refine your approach before final production.
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