The Increasing Digital Demand in Pharma Marketing
As healthcare professionals (HCPs), patients, and stakeholders increasingly engage online, pharmaceutical brands are allocating more resources to digital channels. However, this transition to digital brings about challenges for brands, including increased complexities, additional budget requirements, and issues related to speed-to-market.
Key Features our Digital Products & Solutions
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Customisable
Tailored to match the brand's aesthetic and identity.
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Scalable
Our products are purposely designed to be reuseable and adaptable, proving long-term value.
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Accelerated
Digital products are designed to be quickly and easily deployed, helping brand managers meet their timelines.
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Cost-effective
Utilising existing, best practice assets and resources, we pass on cost savings to our customers.
Benefits of Using Our Digital Products & Solutions
Our digital products cover the most commonly used digital channels within the pharma industry and are designed to enable brand managers to effectively promote products, engage with stakeholders, and drive sales while adhering to industry regulations. They offer flexibility, scalability, and customisation options to meet the unique needs of each brand and market.
Our products provide a quick and easy way for brand managers to adapt to the evolving digital landscape while maximising their impact and efficiency within a heavily regulated industry.
Digital Products for the Pharmaceutical and Biotech industry
Innovative CLM eDetailing Templates
In commercial and promotional marketing, capturing and keeping the attention of healthcare professionals is vital, and CLM is key to this. Our advanced template turns traditional detailing into a dynamic, engaging experience with personalised, data-driven interactions that resonate with medical professionals.
Using interactive content, pharmaceutical brands can create compelling presentations that inform and build meaningful connections, leading to better engagement and improved outcomes.
Advanced Veeva CLM
eDetails Template
This solution takes the core set of best practices and functionality commonly found in Veeva CLM and incorporates it into a template.
Pharma Brand managers benefit from reusing advanced functionality and interactivity to drive greater customer engagement at a fraction of the cost compared to creating the content manually. Using the Veeva template, we can tailor the content, creative, functionality and interactive elements to align with the brand messaging and product information.
Hybrid Digital Events for Congress
This solution provides a virtual event platform tailored for pharmaceutical companies attending medical conferences and congresses.
It combines elements of traditional exhibition booths with interactive digital features, allowing brands to showcase products, host live presentations, engage with attendees via chat or video calls, and capture leads in real-time. The platform is fully customisable and can be tailored to the individual brand’s needs.
Digital Training Platform for MSLs (Medical Science Liaisons)
A comprehensive digital training platform for MSLs, providing them with access to educational resources, product information, scientific content, and communication tools.
Training managers can track MSLs’ progress, carry out assessments, and deliver ongoing training to ensure they are equipped with the latest knowledge and skills to effectively engage healthcare professionals.
LMS (Learning Management System) for Field Sales Teams
This digital product provides a robust learning management system tailored for field sales teams in the pharmaceutical industry.
It offers a centralised platform for onboarding, training, and continuing education, featuring interactive modules, quizzes, certifications, and performance-tracking tools. Brand managers can monitor sales representatives’ progress, identify training needs, and optimise sales effectiveness.
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